31. Ways To Create A More Meaningful and Joyful Life with Genevieve Piturro

Genevieve Piturro was a successful television marketing executive until she dramatically changed the direction of her life. She found her true purpose when a sudden voice inside her head challenged her life as she knew it. In 2001, she founded the hugely successful national non-profit, Pajama Program, when a six-year-old girl’s question changed her life forever and she jumped off the corporate ladder! This year, the Program celebrates its 20th anniversary, having delivered more than 7 MILLION magical gifts of new pajamas and new books to children through their 63 chapters across the U.S.

Genevieve is now a professional speaker and personal strategy coach, sharing life and leadership lessons she learned through her Pajama Program journey. Her first book, an Amazon best seller, Purpose, Passion and Pajamas: How to Transform Your Life, Embrace the Human Connection and Lead with Meaning, was released August, 2020.  Her debut TEDx talk: “1 Idea + The Human Connection = 7 Million Pajamas and Books” also debuted August, 2020. 

She has been interviewed on and in many local and national media including most recently, Hallmark’s  Home & Family show, OPRAH, TODAY, GMA, The Early Show, CNN, Fox & Friends, O Magazine, Forbes, The Wall Street Journal, and Parenting Magazine. Genevieve rang the Nasdaq Stock Market Opening Bell in 2016.  She has been the recipient of many local and national awards as she inspires others to listen to their heart-voice in pursuing their passions. Genevieve lives in Irvington,  NY with her husband, Demo DiMartile.